

TikTokers and YouTubers encouraged people to suit up for Minions: The Rise of Gru weeks before its actual release, enabling it and the film’s popularity to grow together exponentially for a perfect shitstorm of weirdness. These days, though, meme culture moves so madly and rapidly that it can even outpace advance screenings.
#Gru and minion meme movie#
It wasn’t until 2016 that the internet’s hive mind decided to make every Bee Movie edit imaginable by quantum mechanics, quietly leading to three more runs of DVDs.

Take The Bee Movie: it existed solely as a middle-of-the-road DreamWorks movie for close to ten years before it started to gain an ironic following for its outrageous honey-trap plot. The majority of these movie-memes come way after the initial release. We’re so swamped with redonkulous Shrek clips that it’s hard to remember what the real films were even like and – wait a second – did Tobey Maguire really, actually play Spider Man? The most major examples don’t just spawn memes, but become memes themselves. Both genres usually don’t take themselves too seriously, feature bonkers characters, lean into the kitscher side of kino and can be edited easily. While no film is safe when it comes to internet creatives, animations and superhero films are common targets.

Of course, movies and memes go hand-in-hand like a Rollover hot dog and Coke. At the cinema there were three other guys in suits too.” His own TikTok is edging towards the million views mark. One of my friends even had a ( Minions) yellow tie. “It was a bit of everyone’s idea, I’d say. “We originally didn’t plan on filming, but as we saw another group in suits and some dressed up as Minions, we decided it was too rare of an experience not to film.”Ĭarl Gebhard, a bodybuilder and fellow Gentleminion, also weighs in.
#Gru and minion meme free#
“Due to the ease of having the suits on standby and most of us being free on the night, most of the boys decided to get around it,” Bill says. Luckily, we just recently had a formal so we were all prepared,” Bill tells THE FACE over his freshly-set up business email. “My friend Marlon saw a new video on TikTok and thought it looked like a great time, so a group of about 15 of us spontaneously decided to get ready and go to the showing. The king Gentleminion is Bill Hirst, with his video attracting 35.2m pairs of strained eyeballs in under a week. And now, there’s a mega MumsNet dissection, the real litmus test of cultural impact. UK cinemas have even started to ban teens in suits due to boisterous behaviour and Guernsey’s only cinema has had to pull all screenings. The film was only released last week, but thousands of TikToks of suited-up cinema goers are already out there. According to infallible internet information source Know Your Meme, it’s also connected to the Tickets To X, Please trend, which comically imagines the outfits of a certain movie’s typical audience, and the Fernanfloo Dresses Up meme, which is all very confusing but essentially made suits look silly.Īs niche as this might sound, it’s really not. Why? Myriad Minions meme theories exist, but it’s partly down to the titular supervillain Felonious Gru’s signature all-black outfit, accessorised with a striped scarf. Coming to a theatre near you – sorry, Gru. Usually they honour the occasion with some sort of mock-formal ovation at the end and come armed with the Minions’ favourite snack: bananas.

Meet the Gentleminions, a new overnight subculture that’s inspired thousands of boys to assemble a batch of mates, put on suits and sit through Minions: The Rise of Gru, a Despicable Me prequel. Now, there’s a new sensory overload to contend with: a gaggle of rowdy teenage boys dressed in suits swaggering into a screening of Minions: The Rise of Gru. The nauseously steep escalators, the Pearl & Dean intro that nearly leaves you with at least one perforated eardrum, that first sip of a Tango Ice-Blast that toboggans past your blood-brain barrier. The cinema is an intense place, even before the film begins.
