In 1972, in an effort to cut costs, Southwestern Bell discontinued these line drawings and began to publish the Yellow Pages with covers featuring basic graphics in shades of yellow. One famous example of a hidden subject in his covers was a mother cat named Pittens leading her brood of kittens through different harrowing situations. The covers for Houston featured detailed sketches of the city in which Hoefle drew hidden subjects and situations in the over-all panorama. The directory continued to feature the City Hall motif until 1958 when it was replaced by photographs and paintings featuring Houston or Texas themes a trend that continues to the present.įrom 1959-1971, Karl Hoefle, a commercial artist from Dallas, designed covers for Southwestern Bell Yellow Pages in several cities. Around this time, the directory was divided into Yellow Pages for businesses and the Directory for individuals. This motif was used until 1955 when it was replaced by an etching of Houston City Hall. Beginning in the 1930s advertisements largely disappeared from the front of the books being replaced with the Southwestern Bell logo and/or a drawing of an angel holding lightning bolts dubbed “The Spirit of Communication”. From the late 1800s through to the late 1920s, advertisements for local businesses were found on the outer covers of the directory.
Over the decades, Houston-area Southwestern Bell telephone book covers featured a variety of different images. In 2005, SBC communications bought AT&T, and the area covered by Southwestern Bell became known as AT&T Southwest. Over the years it absorbed other regional telephone companies, eventually changing its name to SBC communications. In 1984, AT&T was broken up and Southwestern Bell became an independent once again. In 1917, it merged with several other regional companies from Oklahoma, Kansas, and Missouri to form the Southwestern Bell Telephone Company within the American Telegraph and Telephone Company (AT&T). West University Place, Southside Place, Bellaire, Hilshire Village, Hunters Creek Village, Spring Valley Village, Spring Valley, Piney Point Village. Additional Information about Houston, TX Houston Demographics Data You can use it to search for people or learn more ways to a productive people search. This is a people search engine that also acts as a source for people search information.
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